The Challenge
- A manufacturer in France had difficulties in delivering according to schedule, so suffering a loss of credibility with the customer.
- The plan was to focus on deliveries over several months, to prepare the ground for improved relationships, then to encourage “pull” from the customer’s customers.
Our Intervention
- During online remote coaching following a workshop, the situation was systematically analysed.
The Outcome
- The client realised that relations with the customer’s customers were not impacted by the track record, so the effort to encourage “pull” could be started 20 weeks earlier than originally planned.